Founders say DK Smith is a marketing and startup expert
A deluge of requests to connect on Linkedin compels me to explain why we may not be connected.
Never heard of you… have no clue why I should add you to my network. I googled you and didn’t find much and what I did find was vague.
Or maybe we met at a meetup. That could be enough if Continue reading…
Nothing in the world fits the concept of branding like social media does!
Branding is a social happening and the change from one-to-one conversations to many-to-many is what social media and Web 2.0 is all about.
People need to fit in, to belong… to look, think, go and do what the tribe does; and that’s a tremendous part of what drives branding.
Social media is the ultimate person-to-person conversation and conversation is what sells the latest jeans, athletic shoes and that new “in” restaurant.
Twitter.com should be re-named NoROI.com. It’s catchy… could work as a brand if you purchase NoROY.com too. What do I mean?
First read a bit of Lewis Carol, my muse for this observation.
Twitter is the media’s current darling and everyone is jumping on their band-wagon. They just raised $100-million and investors are valuing them at around $1 billion. I think that article should have been titled…
“Fools Rush In Where Wise Men Fear to Tread.”